Corporate Communications and Public Relations

August 6, 2006

Article in IABC’s ‘Connect’

Filed under: Melissa — ccpr @ 4:23 pm

The following article is found on the IABC London site under the ‘Connect’ link.

Thanks for the CCPR publicity Dana.  :)  

Happy reading all!

Hats off to busy Fanshawe CC&PR grads

By Dana Morningstar

Director, Career Services

2005-2006 was a successful year for the students and graduates of Corporate Communication and Public Relations in their relationships with IABC London and the community. Eight graduates have signed up as new IABC London members.

The Fanshawe 2005-06 PR students started their relationship with IABC in late September by attending a three-day conference organized by London International Association of Business Communicators. The theme of Supersized Events included speed-networking and seminars on communicating the 2006 Superbowl, the Stratford Festival, Oktoberfest, and locally, the Western Mustangs. Participants came from London, Michigan, Toronto and Kitchener and the CC&PR class. This event was submitted to the Virtuoso Awards by Keith Brooks, Canada Revenue Agency, and incoming President of IABC and Maureen Spencer Golevchenko, City of London, past-president IABC. Keith and Maureen were Co-Chairs of the Great Lakes Conference.

In November and December, the class helped the Children’s Aid Society with their annual recognition event at the convention centre and their gift drive for teens with London IABC. The class organized the annual IABC Christmas lunch and CAS gift drive collecting more than 50 gifts, exceeding the luncheon attendance targets, and giving a donation to Jesse’s Journey’s John Davidson who spoke at the event.

November also saw the class partner with London Techalliance to produce marketing pieces and presentations for six Techalliance partners: Knighthunter.com, CoreSolutions, IES, mh new media, Fanshawe Student Portal and Fanshawe Web re-design. IABC participated in judging the student presentations.

The winter semester saw 37 students on field placements around the city including at IABC member employers and, under the guidance of Professor Bob Riches, six student groups partnered with outside agencies to create crisis communication plans.

Students in Professor Sandra King Webster’s class arranged their own field trip to Toronto visiting Hill and Knowlton with CC&PR graduates Lisa Naccarato (‘00) and Jennifer Koster (‘97). The trip finished with a tour of City TV and a session with their communications person.

To date five graduates have full- time career related employment and 10 have part-time work and/or contracts in communications. Employers include not-for-profits, web design firms, agencies, an MPP, Western, Fanshawe, a national telcom firm etc. Over the summer we anticipate more employment news.

Graduates of the program Jeff Sage, Asst. Marketing Manager, Fanshawe College and Lindsay Zajac, Member Services, Techalliance have been in the news recently for co-chairing the Emerging Leaders initiative. The Emerging Leaders program seeks to link young Londoners from all sectors in order to promote networking, retention and strategic alliances. The Emerging Leaders website at http://www.emergingleaders.ca/ outlines the emerging leaders as a “collective of like-minded 22-44’s who believe that London, Ontario, can be among North America’s top ranked 21st century cities, in terms of both economic prosperity and quality of life, and intend to share ideas, experiences and action-oriented dialogue, with each other and current leaders, to help it get there … and to have a little fun and shake things up in the process!”

There have been two sold-out Emerging Leaders events in April and May and three more meetings planned for September, November and March 2007. Lindsay and Jeff are featured in June’s Business London Magazine and written by Fanshawe professor Otte Rosenkrantz.

Laura Ling won the London Life/IABC Award of Excellence and Cara Carson won the London Life/IABC Leadership Award. The awards will be presented at the June 22 Virtuoso event.

With applications exceeding 200, the class of 2006-2007 should easily reach the projected enrolment target of 42 students. London IABC members might be interested to know that most applications received for the program originate from outside London by a 7-1 margin. Currently, 10 applications are from International applicants.

For further information on the Fanshawe Corporate Communication and Public Relations Program, please contact Program Coordinator, Dana Morningstar, M.Ed. at 519.452.4430 x4552 or at dmorningstar@fanshawec.ca.

No Comments Yet »

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a comment

Blog at WordPress.com.